Measure, follow up,
and prove it - built in.
No web developer to capture cookies. No CRM developer to map them. No Zapier to forward payloads. Just the measurement loop, working out of the box.
Measurement that sets itself up.
The painful part of conversion tracking isn’t the strategy - it’s the plumbing. We removed it. No web developer, no CRM developer, no Zapier in the middle.
- No hidden form fields to capture cookies - every cookie and click-id is captured automatically.
- No mapping hidden fields to contact fields - attribution persists with the lead out of the box.
- No Zapier or Cloud Functions to build and parse payloads - we post to Meta CAPI, GA4 and Google Ads natively.
Your form - no hidden fields
Captured automatically
Every cookie, kept and connected.
We track the cookies and click-ids from every major platform as first-party data on the lead - the foundation for CAPI offline conversions and backend funnel events that survive iOS, ad-blockers and cookie loss.
- Google, Meta, GA4, TikTok & Snapchat cookies + click-ids
- Powers offline conversions & backend funnel events
- Optional server-side GTM client when you want full control
- WhatsApp leads from website chat - attributed, never anonymous
Sent server-side, deduped
Meta CAPI
Lead · Purchase
GA4
generate_lead · purchase
Google Ads
conversion
See which click actually made the sale.
Attribution lives in the CRM, next to the revenue - not in a separate analytics tool you have to reconcile. Connect Meta Ads Manager and pull spend straight in.
- Reports by click-id, UTM, referrer and cookie
- Campaign → ad-set → ad revenue tree
- Connect Meta Ads Manager - pull spend, clicks & impressions
- Spend vs revenue and blended ROAS, in one place
Meta Ads Manager - synced
live pull| Campaign | Spend | Clicks | ROAS |
|---|---|---|---|
| Retargeting - IG | ₹18,400 | 2,910 | 4.6× |
| Lookalike 1% - FB | ₹26,100 | 4,720 | 3.9× |
| Search brand | ₹7,200 | 1,030 | 6.2× |
A full WhatsApp suite - templates, broadcasts and bots.
Run all of WhatsApp from the CRM. Design message templates here and publish them to Meta, broadcast to a whole segment, and build a visual chat bot that follows up on its own - no Business Manager juggling, no second tool.
- Create WhatsApp templates in the CRM and publish to Meta - text, image, video, document & carousel headers
- Broadcast an approved template to a segment - throttled, opt-out aware, with a per-recipient delivery report
- A visual, stateful flow builder: menus, ask-and-save, media, timed waits and hand-off to a human
- Send images, PDFs & video free inside the 24-hour window - no template approval needed
- Two-way inbox, plus email templates & nurture from your own domain on the same triggers
Template → publish to Meta
Hi {{1}}, your call is booked for {{2}}. Reply here if you need to reschedule.
From form to close, organized.
Capture each segment with its own form, route it to the right pipeline, and see everything you ever collected about a lead in one explorer - with scheduling and calendar built in.
- Multiple forms per segment, each mapped to its own pipeline
- Workflows & automations on every meaningful event
- Lead Explorer - every lead and all the data we capture
- Scheduling with Google Meet & Zoom, added to the calendar
Priya Kapoor
Follow-up · Lookalike 1% - FB
Our managed database - or your Firestore.
Run on our managed, isolated database with row-level security, or connect your own Firestore if you’d rather own the storage. Either way, the measurement loop works the same.
- Managed Postgres with per-workspace row-level isolation
- Or bring your own Firestore
- Your own integration credentials, your own sending domain
- Export your data anytime
Managed database
Postgres, per-workspace row-level isolation. Zero setup.
SelectedYour Firestore
Connect your own Google Firestore and own the storage.
Connect →The full capability list.
Each is a tool you’d otherwise buy separately - shipped together and feeding the same loop.
Automatic cookie capture
Google, Meta, GA4, TikTok & Snapchat cookies + click-ids captured first-party - no hidden form fields, no web developer.
Meta Conversions API
Server-side Lead, QualifiedLead & Purchase events - hashed PII, event-ID dedup, real deal value on close.
GA4 Measurement Protocol
Client + session id stitched from the lead’s own cookies, lifecycle events pushed native - multi-stream aware.
No Zapier, no Cloud Functions
We build and post the payloads to Meta, GA4 and Google Ads natively - no external webhook to parse and forward.
Server-side GTM client
Use our managed sGTM client to post data, or plug in your own when you want full control.
WhatsApp inbox
Two-way chat from the CRM, template sends, 24-hour-window awareness, delivery state - every message tied to the lead.
WhatsApp template builder
Build templates - text, image, video, document or carousel - inside the CRM and publish to Meta for approval. No Business Manager juggling.
WhatsApp broadcasts
Send an approved template to a whole segment at once - throttled, opt-out aware, with a live per-recipient delivery report.
WhatsApp flow builder
A drag-and-drop, stateful chat bot - menus, ask-and-save variables, media, timed waits and hand-off to a human. No code.
Free-form WhatsApp media
Send images, PDFs and video straight to a lead inside the 24-hour window - no template approval needed.
Click-to-WhatsApp attribution
Capture ctwa_clid and stitch website-chat leads back to the exact campaign. Not anonymous anymore.
Attribution reports
By click-id, UTM, referrer & cookie - a campaign → ad-set → ad revenue tree, in the CRM.
Meta Ads Manager sync
Connect your ad account and pull spend, clicks & impressions straight into the CRM, beside the revenue.
Multiple forms → pipelines
A form per segment, each mapped to its own pipeline and default routing. No code to wire them up.
Lead capture, everywhere
Embedded forms, public forms, WhatsApp, or the Partner API - captured with full cookie + click context.
Lead Explorer
Every lead and all the data we collect - attribution, cookies, timeline, messages - in one profile.
Pipelines
Drag-and-drop stages, round-robin assignment, per-form default routing, won/lost tracking.
Workflows & automations
No-code automations on lead-created, meeting-booked, no-show, stage-change & payment - route, message, convert.
Payment automations
Send WhatsApp on payment links, confirmations, reschedules & stage moves - automatically.
Scheduling & calendar
Live slot booking, Google Meet or Zoom links auto-created, added to the calendar, reminders, attended / no-show.
Email templates
Build email templates in the platform; send on the same triggers, from your own domain via custom SMTP.
AI assistant
Parse messy lead data, draft follow-ups, and summarize a contact’s history in a click.
Partner API & webhooks
Per-account inbound API mapped to your forms; signed outbound webhooks push events anywhere.
Our DB or your Firestore
Run on our isolated managed database, or connect your own Firestore if you’d rather own the storage.
Your own credentials
Your Meta pixel, GA4 keys, WhatsApp number, Razorpay and SMTP - your credentials, your workspace.
Team & roles
Granular per-module permissions, read-only analysts, round-robin reps.
Data isolation (RLS)
Postgres row-level security per workspace - a database guarantee, not a WHERE clause we hope nobody forgets.
Every feature, working
as one platform.
Start free and watch capture, measurement, follow-up and attribution run together on your very first lead.